screen presentations, using Adobe XD sharing options,
Intermediatefinal designs created in Adobe XD,
as well as costume icons created in Adobe Illustrator.
1. ANALYSING, RECOGNISING THE CHANGE AND SETTING GOALS
Clients Brief was a good start, the client set a clear goal. Final content and some visual guidelines (logo, basic colour pallet) were a foundation that could be taken to the next level.
By defining the challenges and plans for a solution I made the first step into the project.
CHALLENGES: create a user-friendly homepage with a relatively high amount of textual content that will engage the user, create INTEREST, help to make a DECISION - deliver information that is a key for decision and make the ACTION accessible and easy.
In the first part, we also set clear the final Sitemap clear. Preparing the page for fist step (shop due offer request) and make it easy to adapt an online store.
2. WIREFRAMING & COPY ADJUSTMENT PROPOSALS
Setting the layout plans and adjusting the text to fit the plan and especially to fit the message that should be communicated. Al the time thinking on user/customer needs and wishes.
The "Copy" part included cleaning the text to make it more straight forward, collect textual content under recognisable titles. Quick presentation for client.
3. CREATING DESIGN SYSTEM, MOODSWINGS
Creating simple but impactful design system.
4. CREATING SCREEN MOCKUPS
Screen Mockups for Home, Offer, Contact for desktop and mobile.