Logo Design - identity Design created in Adobe Illustrator,
high fidelity screen Mockup Design for ecommerce website, delivered in Adobe Photoshop,
creative Gift Cart Designs created with Pan & Paper, Adobe Illustrator, Adobe Indesign
1. ANALYSING CLIENTS BRIEF, FIGURING OUT THE STYLE CLIENTS PRODUCTS CONECT WITH WITH CONSIDERATION OF CLIENTS PERSONAN STYLE
Clients Brief with references of style they wish for their brand, brands name and more importantly photos of the products that will be saled in the online shop
was a good start point for first steps in creating logo, stye guides, colors and typography.
CHALLENGES: incorporating clients wishes in a visual identity that stands for brand and aplyes for difrent media.
The result of first part were basic identity elements: logo, color palet, typography.
2. DESIGN SYSTEM, MOODSWINGS
Creating costume Design System, moodswings and costume icons for categories.
3. SCREEN MOCKUPS
Detailed mockups for landing page, product page, shoping bag etc.
4. PRINTED MATERIAL DESIGN
In the last part of the project custome gift carts for newborns - parents, were created.